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Classic Brands vs. Serta

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Classic Brands

Classic Brands offers a variety of mattresses including memory foam, hybrid, innerspring, and latex options. Overall, one of their big differentiators is there wide variety of products that you can buy. They offer their products in many low price online retailers including Amazon, Jet, Walmart, Overstock, and Wayfair. Also, you may find them in Macy's and Home Depot.

Serta

Serta offers foam and coil mattresses and are common at many mattress stores and big box retail locations. As a household name in the mattress industry, Serta has been in the mattress business for a long time. Their mattresses range from budget-friendly to higher in price and offer a variety of firmness options and cooling designs. While most customers find Serta's branded products to be initially comfortable, there are some concerns about durability for some sleepers.

Based on our aggregated reviews and our scoring method, we recommend Classic Brands in this match up!

See Our Top Mattress Choices

Mattress Score

Overall Score:
Classic Brands: 8.6/10
Serta Perfect Sleeper: 7.2/10

Customer Satisfaction:
Classic Brands: 8.6/10
Serta Perfect Sleeper: 7.2/10

Price Value:
Classic Brands: 8.9/10
Serta Perfect Sleeper: 7.1/10

No Back Pain:
Classic Brands: 8.5/10
Serta Perfect Sleeper: 8.2/10

Price:
Classic Brands: $139-$1299
Serta Perfect Sleeper: $349-$4599

Classic Brands:
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Serta Perfect Sleeper:
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Classic Brands's Owner Satisfaction

Most sleepers rated these mattresses well and reported feeling comfy. However, some folks didn't have the same feeling. If one of these mattresses is on your short list, make sure to do some more research below to make sure it will work for your body.


Classic Brands's Supportiveness

A supportive mattress is important to all, but especially important for back and stomach sleepers. Side sleepers also need a supportive mattress that keeps their spine, hips, and shoulders aligned. These mattresses offer a good amount of support, above average overall. That said, some folks didn't feel supported enough so if you are heavier, make sure to dig into the specifications.

Edge Support
Most folks like the edge support from these mattresses. Some folks may experience some sagging when sitting or laying close to the edge.


Classic Brands's Durability

Having a mattress that is highly durable can save you thousands. But as companies compete for profits, everything from clothes to mattresses wears out faster. Customers give mixed feedback when it comes to the durability of these mattresses. Some folks report feeling comfortable long term, while others reported not being as cozy over the long run. If you are considering, make sure to read more before buying.

Serta's Owner Satisfaction

Figuring out the takeaways from customers can be a great eye-opener for shoppers. Unfortunately, sleepers don't always feel great about these mattresses. Some feel snug and comfortable, but others feel discomfort. There are more details below to study if you are considering buying.


Serta's Supportiveness

Some reviewers are happy with the support found in these mattresses, but others have been disappointed with the quality. For those that are larger in frame or have tender spines, do some added research before purchasing.

Edge Support
There are mixed feelings about edge support for these mattresses. Some reviewers feel good about the support equalibrium across the mattress, but others had issues with sagginess towards the sides.


Serta's Durability

Unfortunately, not everyone rates thair mattresses well in terms of longevity. While some customers felt comfortable with their mattress, others describe feeling issues and discomfort of a short time. If you are considering to buy, take a look at the warranty and return policies beforehand.

Browse Classic Brands Customer Reviews

This is the best mattress for the best price
There are reviews here for both the Classic Brands 11'' and 14''. This is for the 14'' Cool Gel. For years we slept on a traditional inner spring mattress with memory foam topper for comfort. I found that the memory foam traps heat. So while the topper made the mattress more comfortable, the heat was unbearable. We bought a Sealy memory foam mattress for our guest bedroom. I found it more comfortable than the old inner spring, but a bit too firm and too hot. The Classic Brands Cool Gel Ultimate 14'' Plush was the answer. As plush as an inner spring pillow top, but without the eventually troublesome springs that soon cause lumpy mattress syndrome. And, the cool gel works - keeping the mattress from overheating. I e-mailed Classic Brands before the purchase, asking them about foam density. I had read to avoid the low density memory foams as they don't hold up well. Classic responded quickly that they use 2'' of 4 lb cool gel memory foam on top on 2'' of 4 lb memory foam. The article I read recommended 4 lb foam and that sealed the deal for me. The mattress was made in China and Amazon estimated 1-3 months for delivery. We got it in 3 weeks. When I saw the box sitting on my patio where the delivery man left it, I was horrified. The box was badly damaged and the plastic inner cover was ripped open. These things are tightly compacted and rolled for shipping and once unwrapped expand from a few inches thick to the full 14''. Since the inner wrapper was torn, one end of the bed had already begun to expand. With one end still compressed, this thing looked like a giant mushroom. I contacted Classic and they said to inspect the cover and the foam for damage. If the foam was not damaged, we could keep the mattress and they would send a new cover if needed, or we could exchange it for a new one. The cover was smudged and the foam seemed undamaged, so we unwrapped it. Soon, the mattress had expanded to it's full 14''. We put it in the living room, under the windows for a day to expand. The chemical/foam smell was strong but dissipated after a day or so. Then we moved it to our bedroom and were able to clean the smudges from the cover. Despite the horrible package/shipping, the bed seemed in good condition. But the best part is sleeping on it. It's the perfect combination of firm-enough support and plush, soft comfort. And the cool gel really does work.. For the first time in a long time, I didn't wake up in the middle of the night overheated. When morning came, I got out of bed without the accustomed aches and pains. And my wife loved it as well from the first night sleeping on it. It comes with 2 cool gel memory foam pillows, which are quite firm compared to the old feather pillows I was used too. By putting an old feather pillow on top of the foam pillow, I got the perfect combination of firm support and plush comfort - just like the mattress, with no overheating. Very impressed with the responsiveness/communication from Classic Brands.

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VERY NICE, LOOK NO FUTHER.
My wife LOVES this mattress, If she is happy, I am happy. She is the most important person to me!! Very well made, cool, very heavy so it don't slide around on the box-spring getting on and off the bed. It is a bit firmer then expected after reading other reviews, most people like firm. LETS NOW TALK ABOUT THE SELLER, Classic Mattress. Classic Mattress contacted me a couple days after receiving the mattress to make sure I was happy, I mentioned a little issue I had (no big deal still very happy). Before I knew it Classic Mattress went ABOVE & BEYOND to make sure I was 100% satisfied, 99% was not good enough for there customer service. I AM A CUSTOMER FOR LIFE.

Love it!
I was on the fence about buying a memory foam mattress at first because most of them are too firm for my wife. This mattress however has a softer layer on top, with supporting foam under it. So you get a semi soft feel when you lay on it, but great support. Also none of your limbs go numb, which I've experienced from other memory foam mattresses that were too firm! If you're on the fence about buying a memory foam mattress, get this one! You will not be sorry! Both my wife and I have been sleeping like a baby since we purchased this mattress. Also, I have 3 bulging disc in my back. Those of you with back problems know how picky we are about our mattresses. This is a terrific mattress and a great value!

Great bed, our morning soreness is gone
Not the happiest with the mattress because it has only been two years since I bought it, but it has a deep sag in it. I am not a particularly heavy person, but I'm still experiencing sagging? I need to find my warranty.

Most comfortable bed ever
I purchased this because my wife was having back issues and I had a sore shoulder every morning. She likes a soft mattress while I like a firm one. I went with this one because it was advertised as 'Plush' and she would appreciate it.

The mattress arrived quickly and the packaging was pretty intact. It weighed a lot. I carried it myself but would recommend getting help if possible. I set it up on a new Zinus 14'' platform. After unrolling, it expanded to 14 inches quick readily. We slept on it the first night.

The first night, it was very soft. I found I was ok with it though. It was soft, but supportive enough. I've been tracking my sleep for months and my sleep improved right away. I also woke up to a, much less, sore shoulder. My wife reported less back pain the first day also. The next few days we improved more, and by the end of the week, had no more soreness upon waking in the morning.

The bed did get firmer over the first 5 days. At one point, I thought it was going to be too firm but we still sunk in enough and had proper support. Memory foam mattresses are different in their feel than coils.

I also noticed it was a bit warmer sleeping than our old mattress. it was not horrible, but it was warmer. I purchased some very nice cotton sheets and that took care of it.

The pillows are also nice. I have been using down pillows, and love them, but decided to try the gel foam pillow. To my surprise, I really enjoyed it. I'm not yet willing to throw my down pillows away, but I have not used them since I got the foam pillows.

3 inches of real memory foam
If I have $400 to spend on a mattress, would I buy this one over an innerspring mattress or a Costco memory foam mattress? The answer is a yes. You need at least 3 inches of top layer memory foam to enjoy the full comfort that memory foam delivers, and the competition at this price is between 1.5 to 2.5 inches. I gave this mattress a full month of use before writing my review and am happy to report that the support remained consistent throughout the month. I rarely sweated under the sheets, and the 10.5 inch thickness meant I can buy any queen sheet set and not worry about the fit.

The construction consists of a 1.5 inch blue cool gel memory foam top, a 1.5 inch standard memory foam middle, and a 8.5 inch high density foam bottom. The density of the first two foam layers appears to be 3 lbs, which is what you would expect at this price. It is definitely not a Tempurpedic with 7 layers of foam and 5.3 lb density on the top layers.

My back did not hurt while I slept on the mattress, and my legs did not fall asleep while sleeping on my side. But I did find myself angling into my wife if she slept near me. The plastic smell took a full week to become tolerable, and I can still smell it after a month. If you have a larger budget for a memory foam mattress, definitely consider buying one with a higher density top layer.

Update - it's been over a year and the mattress is starting to sink like cheaper foam. I can no longer sleep on my side comfortably because my body sinks down too far and feel pain in my legs after a few minutes. I added a 2'' memory foam topper under my mattress pad, and it's given it new life. Unfortunately, it also means I had to decrease the rating to 3 stars.

Miracle Bed
My husband and purchased a memory foam mattress at the suggestion of my doctor. I have a genetic autoimmune disease called Hypermobility Syndrome which has deteriorated 80-90% of the connective tissue in my body. It leaves me in constant chronic pain and because of that I have been sleeping in the recliner for the last 8 months. Sleeping in our bed left me in so much pain I would have to wake up when he did at 4am each morning so that he could help me out of the bed as I cried. Because I am permanently disabled we weren't able to afford an expensive tempur-pedic mattress. I researched for two months before deciding on this mattress. I was a little nervous because of the low price, but the reviews were decent and it had what I was looking for, mostly the cooling gel because pain medication will cause you to sweat, and I hit the purchase button. Bed arrived about 4 days later and my husband put it on our box spring. I have heard from several people that getting used to a memory foam mattress will take time and may be more painful than your original mattress at first. I agreed to give it two weeks before back to the recliner I go. Last night was our first night sleeping on it and my husband was so comfortable he over slept. When he jumped up he couldn't believe I had also gotten out of bed and had my walker trying to beat him to the bathroom. I was still in pain, but I could move on my own after sleeping in our bed. If it takes time for it to become comfortable to you, by my two week deadline I may never get out of bed again. I slept wonderfully! If you suffer from chronic pain that is only worsened by pressure on and certain part of your body for too long, or if you just want an awesome nights sleep without spending a fortune, order this bed!! I promise it'll be the best decision you've made!!

Overall Good bed.
The bed is a bit firm but still comfiratable but that's not my issue. If you are going to purchase this item just know if you order a 10.5 inch it will only inflate till about 9. Ive already waited way over 2 weeks now and the bed only comes to about 9.2 inch. Also the box was all messed up, broken and torn. The bed packaging was good rapped and sealed in plastic twice. Nothing was peirced (thank goodness). My family had bought similar memory foam beds and they came in better boxes. Their was no smell. Overall good bed for firm users and it curves to your body. Just wish they can advertise the correct size and packaging can be better. Shipment was about 6 days to south Florida.

Not so cool after first night
This currently review is based off ONE night of sleeping on it. It was comfy first night (Not broken in yet) but I did wake up in the middle of the night really really hot. I'm gonna see what happends again tonight, perhaps I just wasnt feeling well but as of right now the cool gel isnt so cool

Bed is comfortable, but more on the firmer side
Bed is comfortable, but more on the firmer side. Do wish it was a tad softer, but still like the bed. I purchased this with a 18 in bed frame, so it sits up pretty high (which is great for taller people).

Couple cons: You can't wash the cover/outershell because part of the top is made out of foam which is annoying (that it's not washable, not that it's made of foam). If you happen to get stains, you could spray detergent, vinger, water mixture and dab the area, but it's not going to do much good.

You can't flip the mattress to the other side because there's like a 2in topper in the mattress that's not on the opposite side. *This is on the mattress itself, not on the outer removable shell although the outer shell also has foam. If you are someone who flips the bed so that the bed evenly wears out... know that this isn't an option with this bed. The only thing you can do is to flip the direction of the head. Now the company claims that this is not necessary, but I already notice that the parts I usually sleep on is a little softer and gives a little bit more than parts that I don't... I'm concerned about this in the long run.

It says that the bed is memory foam, but to be honest I'm skeptical... I don't know if it's just the 2 inch topper they put that is or the entire bed. The bed does have a lot of give (in terms of contour) like most memory foams... but I will say that it lives up to the expectation of keeping you cool.

Love Love Love
Love Love Love. Just as comfortable as temperpedic, maybe more. I unfilled and expanded in no time. It was easy to carry up the stairs by myself.

BUUUY ITTT!! ITS WORTH IT!
I am not usually capable of sleeping on firm mattresses, but this is an exception. I have a bad back and my other mattress was just killing me. After about 4 days of sleeping on this, I had no pain, I could move, and I felt rested when I woke up. I sleep so hard. It does exactly what the description says: relieves pressure points and aligns my back. My body is a whole lot less creaky. I would recommend the Zinus bed frame because at first, the mattress was on the floor and it was great, but after the frame arrived, it felt even better. My parents and siblings are all upgrading to this mattress because it is so great. :)

Comfortable But...
The classic brands hybrid memory foam and innerspring mattress is comfortable more so than our Sealy however, there are a couple of drawbacks that made us go back to the Sealy.

Overall length: My wife and I are both 5’ 9” and the mattress is shorter than the standard Queen Size mattress. It’s actually about 2 inches shorter than our old mattress and it made us feel like we could never stretch out comfortably.

Edge Stability: The corners and edges of the mattress don’t have as much structure as a standard mattress. When you get close the edge it feels like the edge of the mattress is going to collapse. The outer edge is just not that solid. See the added photos.

Mattress Thickness: The depth of the mattress is 10.5 inches as compared to the 14 inches depth of the conventional mattress. It’s not a big deal but combined with the mattress being shorter the Queen Sized sheets don’t fit that well and bundle up when you sleep on it. You can find a way to pin the sheets but that’s a hassle.

Overall, if the mattress is for one person to sleep on you shouldn’t have an issue. If you share it with someone else, you’re taller, or if your kids occasionally crowd into your bed in the middle of the night you might want to look for an alternative. Below is a consolidated list of pro’s and con’s for your review.

Not what it claims to be
This is false it is no where near 10.5 inches so glad i didn't order the 8 inch mattress scared to see what that one would have measured out to be ..if i could figure out how to send back without it costing me anymore than it has already i would

Best Deal
Only had it about a week, but this thing is excellent. Even if you did have to buy another one down the road, you save huge money over the big name mattresses.

Buy it again
I love it and I bought it for my parents and they loved it

Too firm and I weigh 150 pounds
This mattress was incredibly firm. It was not cozy or comfy to me whatsoever. I gave it to my mother for her guest room.

Love this mattress
This mattress is a great value and is very comfortable! I have many many many back problems, and on a traditional mattress I was miserable. Now I'm sleeping much better and don't toss and turn to get off the sore spots as much. For a 'low-end mattress' it sure was a great bargain!

comfortable bed
Nice bed at a terrific price. We bought the package with the base. Will have to see how comfortable it is over time

Great at first, but...
It was great for the small amount of time after it came out of box, but after that initial break in, prepare for this thing to sink worse than the titanic.

Classic Brand Cool Gel Mattress
Affordable firm mattress. Fits the description. The item arrived on time and was well-packaged with instructions on how to unpackage. It also has a 10 year warranty. The mattress should last for several years.

My dad loves it
After my father spent a number of weeks in the hospital and rehab he needed a new bed so we tried this mattress out with an adjustable bed frame and it has been great for him.

Very Comfortable
Matress is soft and very comfortable, have been slepping on it for 3 months and no complaints.

Bought 2yrs ago
Brought almost 2yrs ago, still comfortable. Not too soft not too firm. Did not have any odor out of box. Has a mattress cover that was washed in cold water and dried on low heat for 15min or so didn't want it to shrink.

Excellent all round
Excellent mattress and looks so great want to keep sheets off

soft but indentation
already leaving a memory or indentation in one spot, where you lay, even when you turn over in different positions

It’s very soft & firm.
I’m in LOVE w/ my new mattress i highly recommend y’all to purchase one . I have a nice king size and i slept so wonderful & woke up with NO back pains !!!!!

Love it!!
Sleeps amazing! Wonderful purchase :)

Bed
Very comfortable and easy to set up. Like the different positions.

Good mattress, great price
The mattress is fine. We use it as the base for our mattress topper. Very comfortable, no smell to it and packaged well.

Great mattress and price.
Great mattress ,price and fast shipping.

best bad I have ever had
this bed is worth much more than what you pay for

So far so good
Expanded as expected in the time frame outlined. Bed is comfy and great value. I have a ViSpring Baronette Superb for the main bedroom that retails around $5,000. This mattress is just as comfy but my expectations on how long it will last and stay this nice are obviously not as high. A safe mattress for the spare room and a good nights sleep. I'd say it is on the firm side.

Great when properly inflated
Love this bed. Not too firm but not too soft. The first one came and didn't unroll and reinflate all the way at the short ends, but Amazon was quick to send another that did work out great. I live in Minnesota, so I've heard the cold can potentially mess with it not reinflating entirely. The new one is totally fine and works great!

Great buy
This mattress I bought for my daughter who is about 240lbs. She has been sleeping on it since Oct. 18,2018. She said it is very comfortable. The mattress shows no signs of body impressions and she has had it almost 3 months.

Pretty good for the price!
I've been sleeping on this mattress for four months now and it has definitely improved my quality of sleep. Didn't have any chemical smell when I unboxed it. Also my move in date got delayed so the mattress set in the box unopened for almost a month but did not do any damage to the mattress itself.

Comfortable
This is our second purchase of this company/brand/type of mattress. The first mattress was ordered as s firm queen 10". It was great, and led us to our second purchase of a firm king 10". I will say that for some reason, the king doesn't feel exactly the same (a little softer), but overall the mattresses are both very comfortable. History: My husband thought the queen was too hard and when we went to buy the king size mattress he hought he'd try another company. That was a failure. The other bed gave us back aches, we sank right in. We're returned it and came right back to where we started! Husband is now a believer in the firm. I'm so glad that we've found a comfortable, affordable mattress. We tell all of our friends that are interested in getting a new mattress that they won't regret this one.

Comfortable
Amazing quality!!! I love this bed. I would refer to family and friends!

Causes Aches and pain
Worst bed I’ve ever used, I can’t sleep well at all. I wake up with aches everywhere. If you like stuff hard beds, this is for you.

Great Price and Awesome Sleep
This is perhaps the best night sleep I've gotten I years. I graduated from a queen mattress with a foam topper and thought that was the bomb... I stand corrected. This mattress, at least to my mind, rivals the more expensive gel mattresses on the market. I tried several in store and none compared to this in either price or comfort. I love the cover and the cooling feature creates a comfortable nights sleep at any temperature.

Browse Serta Customer Reviews

Really nice when warm. Hard as a brick when cold.
Have a cabin where the bed room temp is around 60 in the winter. The upper 3 inches of gel memory foam is really ridgid when cold. Climb into a cold bed is more like climbing onto a piece of plywood. After about 10 minutes, your body temp softens the foam and it is really comfortable... until you roll over too far onto a cold slab and you are back on the plywood.

I sure hope summer is more comfy.

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The Best Mattress!
This is a great mattress! My husband and I moved to our new house and bought this mattress for our room. The first bed that came did not open up all the way and was basically a taco. We called Amazon and they sent a replacement. We have been sleeping on this bed for about 3 months now and we can feel the difference from the traditional mattress we had prior. Our sleep is a lot better, we no longer feel sore, and we don't notice each other's movement during the night. Definitely get this mattress!

Firm enough for a big man like me!
I weigh a lot in comparison to other people so I was initially hesitant to buy a memory foam mattress as I feared sinking to the bottom or drowning. This mattress not only held my weight stiffly but it is super comfortable and probably the best mattress I have ever used. I bought the double and it worked so well that when I bought a king bedroom set I decided to buy the bigger exact same mattress in king size. It come in a big box compressed so you will want to get it upstairs on the bedframe before you open it up and let it absorb all the air around.

Great Buy!
I was uncertain about purchasing a mattress on-line, but the price was so much below what I found in stores that I went ahead and made the purchase. I'm glad I did. The shipping was easy, the mattress quickly expanded once in place. I did not notice any odor. I'm sleeping much better through the night and wake with less back/hip pain. This mattress is a great buy, especially for the price!

Amazing
My wife and I were looking to upgrade our bed to a king during a recent move. We looked at all the big named stores for furniture / mattress and were taken back by the price of the memory foam mattress. We tried out the I-comfort mattress Raymour and Flanagan's and really liked it. After spending hours researching this mattress, I came to the conclusion that this is similar to the Serta I-comfort and about 1/4 - 1/3 of the price. This bed is exactly as advertised and feels identical the the I-comfort we tried in the store. We could not be happier and it sleeps so much better than a traditional spring mattress. I would recommend to anyone.

Remember, you also need a box spring or foundation. This will add another $200 - $400 for the total cost of the bed.

A most fantastic mattress
Our new mattress is comfortable beyond words and so much lighter than the Tempurapedic we had before for many years. It feels like a heavenly cloud and we have slept so well on it and could not be more pleased with our purchase. The price of it is unbelievably low, I recall we paid $2,000.00 for our old mattress over 15 years ago.

Maria & Ted Phillips

I snore less.
One of the best beds I have slept on. I usually sleep HOT and was leary of trying the memory foam bed, but i was amazed at how cool it sleeps. My wife has also said that I do not snore as much.
I could not give the bed a 5 for one reason. I like to sit on the edge of the bed and put on my shoes, but this bed does not have the support on the edges to do that.

Hard, hot, and bumpy
I've had this mattress for 3 weeks now and I am not happy. It is very firm for a memory foam mattress (maybe it will soften up over time), so firm that my body doesn't sink far enough to fill in the lumbar space of my back. I wake up sore every morning, and it reminds me of sleeping on the ground (I camp a lot, so I know). It was shipped in a shrink wrapped container, folded in half, so there is still a noticeable ridge down the center of the bed that divides the two halves. Also, even after airing it out for a week, it does still have a noticeable plastic smell. Lastly, it does trap a heat a little bit.

Overall, I am really unsatisfied, and am contemplating returning it.

Very good mattress
I have had this mattress for a year. The mattress is very good. I read a ton of reviews before purchasing this mattress. A lot of mixed reviews when I researched this mattress. I could not see spending 1500 to 3000 dollars for a similar mattress. I was a little skeptical because this mattress was so cheap. Amazon Prime was a factor in purchasing this mattress. The mattress is very good. No issues with smell or sagging. I am very happy

Hard as a rock
Wow, what a disappointment. Sure wish I'd listened to the reviews that said this mattress was HARD. It's not just firm, it's like sleeping on a stone slab. I can't imagine the hassle to pack it up to return it, so after a week of suffering, we bought a 4-inch memory foam topper, which has helped tremendously. However, as soon as we can afford it, we're buying a real memory foam mattress.

Way to firm for Foam!!
If I had it to do all over again I wouldn't have bought this. It needs to be listed as an Firm mattress. Since I have it, I tolerate it. I went out and bought a 1inch foam topper to put on it to reduce the firmness. What I do find is as you sleep on it and it warms up it gets softer. So I bought a heated mattress pad and put it on also. About an hour before bed time I turn it on low and it does soften the mattress somewhat. Over all I would never recommend this mattress nor would I by it if I knew what I know about it now.

Great Sleep
We were a little worried to buy the bed online, but took the plunge. We were pleasantly surprise at how quick it was delivered. The queen size bed was heavy, but being boxed up made it easier to move. Once in the bed room, we unpacked it and let it return to its original shape. About two hours. The bed sleeps great. My wife and I both enjoy the fact that it adjust to our size. It does not wiggle when I get out of bed at night. I was expecting to sleep hot, but the cool gel works. Great purchase and great value. We priced similar beds at retail stores and they cost $1200. Very happy.

I love this mattress
I bought this mattress almost 2 years ago and I still love it.

That being said, I must disclose that I am somewhat cold-natured, so I don't mind that it retains heat, as the new memory foam mattresses do. This is the only reason this mattress gets 4 stars instead of 5.

When I purchased this mattress, I had done quite a bit of research on prices and quality of memory foam mattresses, and found this one to be one of the most economic choices for the quality. I am happy that I chose this one.

It arrived in a big square box. WARNING: Do NOT open the box until after you drag it upstairs and into the room where you want to use it. Opening the box in another room will create a lot of unnecessary work for you.

The instructions said it would take about 24 hours to completely assume its proper shape and size. In reality, it was ready just a few hours later.

My husband complained that it was not as soft as he liked, so we bought a memory foam/gel mattress cover for it at Costco. This helped make it softer and provided some relief for my husband from the heat retention.

If I had to buy another mattress, I would buy this one again.

Smart buy
The full size mattress is really comfortable. Bigger then a normal full size mattress. We had to replace the old boxspring to a sleep master smart base because of the size if the new Serta. Now we have more room under the bed for storage as well.

Great for sleeping, but quality a bit poor.
I was already to give this a 5 star rating. We bought it in june for our summer place. We have a temperpedic and home and never sleep well with out it. We could not justify the cost to buy one for the summer place. When we found this we were excited! The negative reviews sounded like the negative reviews for temper pedic, so we were not too worried. The box made it really easy to transport ourselves to our place. It opened and inflated great! We had all the windows open and fans going, but we never really noticed an odor. We even slept on it the first night!. It was close to the temper pedic sleep wise. Not quite as cloud like, a little harder, but it worked for us!

This weekend, I took off the waterproof cover that we purchased to wash it with the sheets. I found 4 places on the mattress where the seams were split and you could see the foam inside. Very dissapointing! We expected a little more from a Serta!

Love this mattress
Excellent mattress through and throughout..Amazon was super quick and mattress was in perfect shape..As I sleep on this mattress 2 yrs later all I can say is I sleep like a baby..It feels like you're sleeping on a cloud ..I wake up refreshed from a great night sleep day in and day out..

I'm lovin' it!
Researched loads of beds in my desperate attempt to get a good nights sleep and deep six the pillow top that was aggravating my already ailing lower back...........decided on the Serta icomfort since many people commented on how hot the memory foam gets.....and tried it out at my local store where they were upwards of $1600 depending on the depth. Arrived promptly, NO SMELL, easy set up and was sleeping in it that night....however my husbands initial comment before he had slept on it, was that it was like a slab of concrete.......... but once you're in it this is not the case... It is firm, yet neither too firm nor too soft and extremely comfortable altho it did take me 3-4 nights to get used to it having been sleeping on a pillow top, and I did find I had to adjust my mediflow pillow somewhat so it was flatter and lower...........the only down side I can see, is that both myself and my husband have been lingering in bed much later than normal, I used to be up at the crack of dawn since my back would be complaining and I needed to get up, but its oh so comfortable, and I'm loathe to get up when its so very snuggly and cosy....I'm sleeping much better with less tossing and turning due to pressure points.... if you're considering one, I'd say go for it, we both love it and were not dissapointed in any way!
**UPDATE** Oct. 2014 No sagging....best bed EVER!

Serta 12-Inch Gel Foam 3-Layer King Mattress
We received this mattress packed in its box and we took it to the bed and unboxed it accordingly to the instructions. Here is a short video of the process. [...] We then waited only a few hours, made the bed, and slept that night on it. Its been great this first week! Highly recommended and I will write another review after a few more weeks along with an updated video of it. It was awesome to see it take its shape! Thanks

Intelwalk

Great mattress. Unbeatable price.
Bought this mattress after trying out several different foam beds at various stores. Macy's had the Serta line of beds and I liked them much more than the others that were there. So I was very pleased to find the mattress on here.

I bought the full sized bed and it came in a box that's roughly 4' by 2' by 2'. The factory folds the mattress several times and then compresses it in a plastic wrapper. I put it on my existing box spring and opened it up and left it sit for about 6 hours for it to reach its full shape.

There was a slight smell to it but nothing unpleasant and by the time I put the mattress pad and sheets on it, I was sleeping on it the first night without any issue.

If this is your first foam bed it will take a few nights to a week to fully acclimate to the difference between this and a spring based bed, so dont give up on it too quickly.

I sleep on my back and side a lot and used to have horrible shoulder and hip pain from a conventional mattress and the pressure points. I am pleased to say this is entirely gone with this mattress.

I normally like a very soft squishy mattress and when you first sit or lay on this bed (especially if it's a bit cold) it's very firm. I laid on it and thought, "this will never work". Then it begins to conform to your body and supports you so well, you'll understand why so many people are switching to this type of bed.

With any foam bed, they hold a little more heat than a normal mattress. I havent had an issue with this one other than during the colder months I had to turn my electric blanket down than where it's normally set and I am fine. I would HIGHLY recommend this bed and at this price you just cant beat it.

Best mattress I have owned
I have had this mattress for over 3 years now and it is just like new. Would highly recommend if you are looking for a quality memory foam mattress at a great price. I have back problems and this has been wonderful.

This is a great mattress!
I was very skeptical when I ordered the product, and when the mattress was delivered in a 3 ft box and I pulled out the mattress folded over and shrink wrapped, I became even more anxious. When you first open the mattress and flatten it out, it will be hard as a rock. This is only because the gel becomes cold and needs time to reach room temperature. I let my mattress straighten out for around 5 hours, and by that time the mattress was completely flat and much softer. I wish the mattress was a little firmer, but all in all I am very happy with my purchase. The mattress is extremely comfortable and I love that the mattress retains my body heat, especially during the winter. If you're looking for a comfortable mattress at an affordable price, I highly recommend this mattress.

So far so good
You have to let this bed have a break in period. It was shipped in a little box and expanded very quickly. My husband built a platform out of wood for the bed. The product only had a smell for the first night or two but nothing like some of the reviews had mentioned. Now it did have a high spot for the first two weeks but after it began to break in things got better. I waited to review this poduct because I heard that these type of beds need to be broken in before you can have a real good nights sleep. We are both sleeping better. I love it even more because my husband wakes up earlier than me and I never ever feel him moving or getting up before me. I love that part. This was a good buy. I didn't give it a five becuse I am a hard grader.

Just Right
I ordered this bed in the offset chance that it would be comparable to the beds in the big chains (i.e. Macy's, Sears, Etc.). I was pleasantly surprised when it arrive on schedule and was set up and ready in minutes. There was no smell that a lot of other customers spoke of. It did have a slight crease for the first few days. However it has fallen and I assumed it was due to packing. I've only spent two nights on it as I'm not moved in yet, but it made for a comfortable sleep. Especially with my girlfriend. Having my arm under her pillow didn't come accompanied with the "dead arm" that happens on most mattresses. All in all it was a good experience and saved a new home owner a lot of money. Thanks!!

Just like the more expensive mattresses
We went to a department store to try out memory foam mattresses and got sticker shoch at the prices. We came home found this Serta on Amazon we ordered it right away. When it arrived we were very surprised to find that it feels like a nuch more expensive mattress. We are very happy with purchase of this mattress. Thanks so very much.

I am in love with my new mattress
I am in love with my new mattress. It's a whole lot firmer than my old one, but a whole lot more comfortable. I had the luxury of testing it at my parent's home first. I have already recommended it several times.

I like it, wife hates it
I purchased this mattress 6 months ago after trying out the Gel mattress in a local store. This mattress doesn't seem as soft as the one in the store. My wife liked it at first, but after a few weeks changed her mind. She now says it is the hardest mattress she has ever slept on, but she seems to sleep well. I have back problems, and I do think the mattress is hard but I also think it helps my back. The gel does help keep you cool, but the foam mattress does hold some heat.

Amazing mattress!
Greatest mattress I've ever slept on. I am about 205 lb and it hasn't had the denting problem other foam mattress suffer from even after a year of use. The gel also helps to keep it nice and cool during the summer months.

Also, there was no noticible smell when I opened it.

Love it!
I had read a lot of reviews before purchasing this mattress and I am so glad I did. It does take two people to set this mattress up, but easy to place, remove the package, and let it sit to expand. There was a slight odor of chemical, but it wasn't that bad. I opened the sliding door to let natural air in and seemed to be kind of gone by the evening. The bed was comfortable, firm, and felt very relaxed as soon as I laid in it. This was definitely a good purchase for the price!

For a great night's sleep.
This mattress is very comfortable - no pain from pressure points. It is quite firm but we use a fluffy mattress pad which makes it just right for us. The mattress is barely a month old but so far, we love it.

Amazon told me to wait and now i can't return this item.....NICE!!!!!!!
I purchased this bed and the first one came to me falling apart... The replacement one seemed to be ok... we set up the bed and it seemed to take it shape over the next 24 to 48 hours... it had a very high spot in the center on the fold that they put in it to box this item.... the high spot never went away... i spoke with a amazon rep. and the said that it should relax and lay flat... it has been almost a year am I'm still waiting for it to lay flat...i have to lay in the middle of the bed to cuddle with the wife!!! this don't make me happy... so it looks like I have to spend more money and get a new one...i just spoke with a Amazon rep. and he told me that the return window was only a few weeks from purchase... so i waited as asked and now i can't return this item...I to me seems like i was told to wait so that they didn't have to return this item!!!!! Amazon is usually good with things like this but per there request that i wait i loose out??? this just don't seem right in my eyes... i guess I'm out the 581.94 that i paid... YOU HAVE BEEN WARNED DON'T BUY!!!!!!

Gimmick product, period
I bought this in hopes of finally getting good night's sleep on a comfortable mattress. That didn't/hasn't happened. Hands down the dumbest purchased I've made off Amazon ever. This thing is HORRIBLE.
Main complaints:
*Stiff as a board.. No matter the temperature (they claim your body temperature will fix it as it heats up)
*Stinks of chemicals. Not sure what its made out of but WOW! Smells like I'm sleeping in an open can of paint.
*I weigh around 190lbs and I don't even make a dent in this thing. I don't sink in and it sure doesn't "form" around me.

Talking to a retail seller of these he told me more foam mattresses are returned than kept. The floor models are beat down versions of the real things so people can't feel the stiffness.

Gimmick product, period

Good company bad product.
This company is good but the mattress sucks. The first one we got we thought there was a defect because where we sleep there are large indentions but since they replace the mattress the same thing is happening .

If you buy this, don't plan on staying out of it for long.
If you buy this, don't plan on staying out of it for long. This mattress is so deliciously cozy that after the first night, I ordered one for my daughter as a birthday gift. No more legs cramps, neck pain from sleeping in the wrong position and the mattress doesn't heat up like the regular memory foam beds. SOOOO nice!

SERTA DOES NOT MAKE THIS MATTRESS. WARRANTY IS THROUGH OTHER MANUFACTURER. READ ISSUES BELOW
We purchased on 10/30/2011 and keep a protective mattress pad/cover and deep pocket fitted sheet on at all times. We paid $583 for a queen back them. We have just reported issues to Serta, who told us Sleep Innovations makes the mattress for them. Sleep Innovations are now Innocor Comfort out of New Jersey. We have to deal with them and not Serta. Wish I would of known that back then. The issues we are having is that the Gel Foam has shrunk 1.5 inches on the foot of the mattress and 1 inch on the one side, across the entire width and length of the mattress. In addition, the seams are coming apart and separating on the top of the mattress cover. Innocor emailed me a form to fill out and I have to send them a copy of the Amazon receipt and photos of the issues. We will see how the warranty comes into play and if they make good on a replacement or refund. Will keep everyone updated.

Not Bad for a Serta-ish Mattress
We had a spring mattress that was causing back problems, went to 100 stores and looked at the memory foam options, then decided to buy this one because it was less than half the price. The one caveat is - the mattress says it's Serta but it's not really. It's made by Sleep Innovations (who is not Serta). We talked to support about it when all the docs showed up in a Serta envelope but were labeled as Sleep Innovations and they seemed confused about it as well. Then we called Serta to ask about it and they said they sold the rights to Sleep Innovations to make the mattress and use their logo to help sell it. All very confusing and more complex than it needs to be - but at the end of the day, we like the mattress so far and it wasn't outrageously expensive. Now onto the actual mattress...

It's definitely pretty firm. I think we've had it long enough now that it's officially "broken in". We did add a topper to it to make it more comfortable. If you have a low bed platform, you'll probably want to buy a solid riser (unless you like doing an ab workout to get in an out of bed). So far, I'd say worth the money. Will come back and re-update in a few months.

4 years later and it's still wonderful
I waited to write a review ... and then I forgot about it. I bought the mattress in 2012 and today in 2016 it doesn't have dips or depressions where we sleep and is wonderfully comfortable. There are two things to consider about foam mattresses and it's a little confusing. 1) FIRMNESS - This is is ability of the mattress to support you body without sagging or forming depressions. This has to do with the density of the foam. That's why some reviewers talk about how heavy this mattress is - it's because it's so firm - and that's a good thing. It's why 4 years later the foam is still in good shape. 2) SOFTNESS - This is the Pillow Effect on the top of mattress that gives you comfort. This mattress is very Firm but not Soft on top. And that makes it feel a little "rock like" to some. If you like a lightly pillowed top I HIGHLY recommend a 2.5 inch gel mattress topper. (The one Costco sells is perfect). I know it seems like the whole mattress is now more expensive but too many other less expensive mattresses sag (are not firm enough) to hold up over the years, and that's false economy. Also trying to dispose of a heavy foam mattress is not fun. My husband and I think this mattress is wonderful.

Firm. Supportive. Not Plush.
We have been sleeping on foam mattresses for a long time and will never go back to springs. This mattress in particular has excellent support characteristics but if you are looking for a "plush" feel, you will need a topper. This is a firm mattress which supports the body. It is not a mattress you sink into like a cloud. Some will equate that firmness with being an uncomfortable mattress but really it is just for people who prefer firmness to plushness. Before you buy this one online, you should go to your local mattress store and ask to try their most firm mattress. You must lay on a foam mattress for more than a few seconds to give it time to adjust to your body. If the firm feels right, this will suit your needs. If you need plushness, keep shopping.

On a side note, another advantage to a foam mattress of this thickness is that you do not need a box spring. Whatever you put this on will be fine for a bed which means you can make a pretty cool artistic platform beds, or set it on a board or cinder blocks or whatever and as long as there is a flat surface directly under the mattress, the feel will be the same as if you used expensive box springs.

not for us
This gel foam mattress was really hard for me. I was 9 months pregnant when we got this mattress and I thought it would be good because it can help me get a good nigh rest by having a good support. Nope. I was wrong. It felt like I was sleeping on the floor. Every time I move it hurts. Plus it wasn't comfortable because it was hot. Don't know why since it's suppose to have a gel foam but I guess that doesn't work for me. If you prefer plush mattresses, this is not for you.

Comfortable
I've purchase memory foam toppers in the past and wound up very unhappy with them. I would sink in too much and wake up throughout the night just to turn over. I've had no problems with this and now realize there is a HUGE difference between toppers and a real memory foam mattress.

First off, this thing weighs a lot, nearly 100 lbs. If you don't have a strong man to help you with this, you will have trouble. UPS had to help me in the door with it on a dolly. It arrives in a box, contorted and airtight sealed. Unpacking was a two man job and we unpacked it right on the frame.

This mattress does not sink much when you lay on it and reminds me very much of quality mattresses of years past (prior to pillowtop.) No achy back from this mattress! The hardest thing we had was finding a proper platform for it. Wound up going with the Structures by Malouf HIGHRISE Folding Metal Bed Frame 14" High Bi-Fold Platform Bed Base, KING and didn't even need plywood or anything. We put the mattress straight onto it and this was an affordable option over a platform.

I will need a new twin mattress soon and I will definitely be getting one of these mattresses for that bed.

****UPDATE: Aug 14, 2012****
I now own two of these. After having owned the first one for quite a while, I felt the need to come back and clarify something.
Foam mattresses and toppers are hot to sleep on. I thought everyone knew this, but since they don't, I needed to let them know. If you are prone to being cold, you will like this mattress. If you are prone to being hot, you will hate this mattress and definitely wake up sweating.

GREAT MATTRESS
COULDN'T BE HAPPIER. I AM A SENIOR WITH SEVERAL ORTHOPEDIC ISSUES. BECAUSE OF PAIN IN MY HIP I WAS HAVING TO SLEEP ON THE COUCH, WHERE THE DEPRESSIONS BETWEEN SEAT CUSHIONS FIT MY CURVES. NOW I CAN SLEEP IN BED AND MY HIP DOES NOT HURT. I HAVN'T BEEN ABLE TO SAY THAT FOR 2 YEARS. SHOULDER PAIN ON THE SAME SIDE DID NOT RESPOND AS WELL BUT IT IS ALSO IMPROVED. SINCE I AM MENOPAUSAL, HEAT WAVES -NOT FLASHES- KEPT ME FROM TRYING THE ORIGINAL TEMPERPEDIC TYPE MATTRESSES, BUT THIS SERTA GEL FOAM MATTRESS DOES NOT TRAP THE HEAT, JUST LIKE THEY SAID. SINCE THERE WAS SOME DISCUSSION ABOUT SMELL, (AND A SERTA PILLOW I PURCHASED DID HAVE A STRONG ODOR FOR A FEW DAYS) I CHOSE TO OPEN THE MATTRESS IN ANOTHER ROOM. THIS WAS NOT NECESSARY, ODOR WAS VERY LOW. I HAD LAID IT ON A SHEET AND WE WERE ABLE TO MOVE IT EASILY TO THE OTHER ROOM. GREAT PRODUCT!!